Dentsu Inc. announced today that it was named Most Awarded Digital Agency at the 52nd annual D&AD Awards held in London on May 22.

For its “Sound of Honda / Ayrton Senna 1989” campaign for Honda Motor Co., Ltd., Dentsu was awarded a Black Pencil and a Yellow Pencil in the Crafts for Advertising (Sound Design & Use of Music for Digital Marketing) category and a Yellow Pencil in the Digital Marketing (Innovative Use of Technology) category. Dentsu also won a further Yellow Pencil for its “The Beautiful Black List” poster for the Yoshida Hideo Memorial Foundation in the Crafts for Design (Illustration for Design) category.